Stockholm-based UI/UX Design Strategist, solving problems with human-centered thinking and learning new things every day


Increase self-checkout speed and customer satisfaction in the checkout journey.

How to create a solution that increases the brand’s credibility in sustainable fashion.

Create a new funding strategy combining rebranding, improved UX, and communication channels.

Coming soon...

Brand Identity revamping through visual identity, tone of voice and core values

Gamification Strategy enhancement for better user engagement

Oh btw, recently I...

Became a member of the Interaction Design Foundation

Completed a course on User Research – Methods and Best Practices

Started a course on How to Design for Augmented and Virtual Reality

Curious? Don't be a stranger!

Let's connect

© 2020 by Sandy Escobar
Tel: (+46) 072 910 61 08